Lori’s welcomed our Market Directors, Market Man-agers, and Area VPs to Dallas August 26-28 for the 2025 Field Leadership Conference & Vendor Expo. The annual gathering sets the tone and foundation as we enter the 4th quarter and move “Into the Future” (this year’s theme). It’s a time to align on priorities, share successes and best practices, and prepare for the opportunities ahead.
The conference provides leaders with the tools, in-sights, and strategies to strengthen our store teams and enable them to better support their teams and our hospital Partners—helping us continue making a meaningful impact in the communities we serve.
Lori’s Merchandise Team partnered with over 40 of our valued Vendor Partners to create an unforgettable event. From highlighting the latest products and trends to strengthening relationships, this gathering was all about collaboration, innovation, and preparing our stores for continued success. During the conference, coveted annual awards (selected by vote and by our Lori’s Leadership team) were given to a handful of standout vendors as well as exemplary Lori’s team members.
Market Directors, Market Managers, Area Vice Presidents and Support Center leaders spent the week sharing insights, strengthening connections, and aligning on how we can continue to elevate our support for our hospital partners and store teams nationwide. This year’s theme, Into the Future, was not only fun but also a powerful reminder of our vision: to be a trusted place for joy and support when people need it most.
Our discussions centered on new ways to empower our teams, elevate the guest experience, and ensure that we are living our mission of making it personal every single day. Just as importantly, the week underscored how vital it is to invest in our leadership because strong, inspired leaders are the foundation for our continued growth and success.
We also proudly recognized our Vendor Partner of the Year, Kathryn Matthews, Owner of Ethel & Myrtle. Kathryn and her team continue to inspire with their dedication, creativity, and partnership, and we are grateful for all they bring to Lori’s Gifts.
Together, we’re ensuring every Lori’s Gifts location is filled with thoughtful offerings that inspire and bring comfort to patients, visitors, and hospital staff daily.
Thank you to our Vendor Partners and Team Members who made the event a success. We are so excited for what lies ahead as we move forward together . . . Into the Future!
